The demand for free VPNs has surged, driven by users seeking privacy and security online. However, this increased interest has also brought forth a proliferation of unvetted, unsafe options. At best, these free VPNs monetize user data through invasive ads and tracking; at worst, they’re run by cybercriminals spreading malware or sharing data with foreign governments. Established free VPNs often employ a freemium model, offering limited features or data caps, encouraging users to upgrade to paid versions.

Enter EventVPN, a newcomer aiming to disrupt this broken market. Backed by ExpressVPN, one of the industry’s leading providers, EventVPN promises unlimited, free access without data caps. However, it introduces a new trade-off: ads. While Hotspot Shield Basic has dabbled in this approach, EventVPN takes it a step further, integrating ads into the user experience while still maintaining a privacy-first stance.

EventVPN’s strategy is to leverage Apple’s in-app advertising systems (ATT and IDFA) to separate user data from the advertising process. This allows the VPN to generate revenue without compromising user privacy. As a result, free users can enjoy premium features like secure streaming and P2P support, along with ExpressVPN’s robust security measures, without bandwidth restrictions.

While ads may seem intrusive, EventVPN argues that they can be transparent and non-intrusive. Users can choose to receive personalized ads or not, and while ads will disrupt the VPN experience, they can be avoided by upgrading to EventVPN Premium for a yearly fee of $69.99. However, users seeking better value might find cheaper alternatives among the best budget VPNs.

EventVPN’s approach is a breath of fresh air in the free VPN market, offering a reliable, secure tool for torrenting, streaming, and privacy without cost. However, it remains to be seen whether this model can truly fix the market’s issues. Only time and user feedback will tell if EventVPN’s unique blend of premium features and ad-funded model can make a lasting impact.

Meanwhile, other developments in the VPN landscape include a significant spike in VPN demand in the UK following the enforcement of age verification checks, and Apple’s release of iOS 26, which includes substantial security upgrades to protect users from mercenary spyware attacks. ExpressVPN has also recently updated its iPhone VPN app, making it even easier to use.

In conclusion, the free VPN market is in dire need of improvement, and EventVPN’s innovative approach offers a promising solution. As users continue to seek online privacy and security, it’s crucial to have reliable, safe tools available. Whether EventVPN can truly fix the market remains to be seen, but its entry is a welcome addition to the app stores, providing users with another safe option to consider.

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